Citroën — C5 Aircross
A one-minute single-take launch film for the Citroën C5 Aircross 2025 — a camera move that had to be designed, and proven to work, before anyone stepped on set. Three shooting days of motion-control robotics and virtual production, standing on two weeks of prep.
Working with director Shapxo, DoP Nikita Khatsarevich and Cinemotion Robotics, we built the whole film in Unreal Engine first and exported every move to the motion-control rig, so the live-action camera matched the virtual one and the physical and CGI halves resolved into one uninterrupted shot.
The film
1:30Stills
06 frames
Role
Art Direction
Direction
Shapxo
DOP
Khatsarevich
VFX / Production
Abyss Digital
Year
2025
Directed by Shapxo · DoP Nikita Khatsarevich · Robotics by Cinemotion · Post-production and VFX by Abyss Digital
Process
Behind the scenesVirtual production and motion-control robotics, synced inside Unreal Engine 5.
Robotic camera moves run across the real and the digital world inside one engine, so that a move made on set and the same move made in the engine resolve to a single shot. These run from the set to final pixels.